10 Mind Altering Words That Make People Buy

September 28, 2009

 1. Use the word “fast” in your ad. People want fast

results, fast delivery, fast ordering, etc. Nowadays,

we usually value our time more than our money.

 2. Use the word “guaranteed” in your ad. People

want to be assured they are not risking their hard

earned money buying your product.

 3. Use the word “limited” in your ad. People want

to own or receive things that are exclusive or rare

because they are considered to be more valuable.

 4. Use the word “easy/simple” in your ad. People

want easy ordering, easy instructions, easy to use,

easy payments, etc.

 5. Use the word “testimonial” in your ad. People

want to see believable proof before they buy your

product. It should be reputable and specific proof.

 6. Use the word “discount/sale ” in your ad. People

want to find bargains. They could be rebates, one

time sales, percentage offers, get one free offers, etc.

 7. Use the word “free” in your ad. People want free

incentives before they do business with you. They

could be free books, accessories, services, etc.

 8. Use the word “you/your” in your ad. People want

to know that you are talking them. This’ll make them

feel important and attract them to read the whole ad.

 9. Use the word “important” in your ad. People do

not want to miss important information that could

effect their life. People will stop and take notice.

 10. Use the word “new” in your ad. People want

new products or services that will improve their life

like new information, tastes, technology, results, etc.

 

 

Dina Patel

Free 2 Pay 4 U

www.free2pay4u.com

coach@free2pay4u.com

10 Resourceful Things You Can Do

September 28, 2009

1. Sell the reprint/reproduction rights to the product.

You could make money selling other people the rights

to reproduce and sell the product. People are always

looking for new products to sell.

2. Giveaway the product for free from your web site.

Just because it won’t sell doesn’t mean people won’t

visit your web site to get it for free. They may see

another product you sell and buy that one.

3. Try auctioning off the product at an online auction.

You may make part of your investment back. If you’re

lucky, you may even make a profit because people

sometimes get into bidding wars and will bid a higher

price than the product is worth.

4. Use the product as a free bonus for another product

you sell. This will increase the perceived value of the

product you’re selling. People will feel they’re receiving

more for less.

5. Contact businesses with the same target market and

see if they would be interested in using your product as

a free bonus for their product. You could place your ad

on the product and get free advertising.

6. Sell your product to businesses at wholesale cost as

a promotional product. Businesses are always looking

for products they can giveaway to their customers with

their advertising on the product. You could make part

of your investment back.

7. Barter your product to other businesses for things

you need for your own business. You could trade for

their products or services. This will save you money

and help make up for your profit loss.

8. You could create an on line contest so people could

win your product. This will attract traffic to your web

site. You also could get free advertising by listing it on

online contest directories.

9. If you decide to giveaway the product for free, allow

other people to giveaway the product for free. Place

your web site ad on the product. This will spread your

advertising and attract even more people to your site.

10. Ask businesses with the same target audience if

they would be interested in combining your product

with their product. You could then sell them together

as a package deal and split the profits. You may have

better results selling your product this way.

 

Dina Patel

Free 2 Pay 4 U

www.free2pay4u.com

coach@free2pay4u.com 

10 Shocking Ways To Super-Charge Your Sales

September 28, 2009

 1. Test different web site color themes to see which

combination will sell your product better. You can

also test the size and style of your web site text.

  2. Promise your readers an end result or outcome

in your ad. You must give them a solid guarantee

that your product will solve their problem.

  3. Never assume people believe the information in

your ad copy. You need to back-up all your claims

with indisputable evidence.

  4. Give your customers free shipping. If you can’t

afford that, you can give free shipping to customers

that buy over a certain dollar amount to raise profits.

  5. Test your web site regularly for ordering glitches,

bad links, broken graphics, etc. Those types of

errors will make your business look unprofessional.

  6. Use free advertising as much as possible. Test a

wide variety of free advertising options like banner

and link exchanges, classifieds, newsgroups, etc.

  7. Build credibility for your business by publishing

an e-sine and writing articles. Your customers and

prospects will see you as an expert and trust you.

  8. Answer all your e-mail messages as quickly as

possible. Nothing will loose a sale quicker than not

responding to a prospect in time.

  9. Build a professional looking web site even if you

have a small budget. You could use free graphics,

designs, list servers, and other tools offered on line.

  10. Enter to win awards for your web site. When

you display the award graphics on your web site

it will increase your credibility and professionalism.

 

Dina Patel

Free 2 Pay 4 U

www.free2pay4u.com

coach@free2pay4u.com 

 

10 Tips For Writing A Highly Persuasive Ad

September 28, 2009

 1. Publish a picture of yourself in your ad. This will

show people that you’re not hiding behind your web

site and you’re not afraid to backup your product.

  2. List how many famous or respected people have

purchased your product in your ad. These people

should be fairly known by your target audience.

  3. Publish the results of any tests your product has

passed in your ad. Your product may have passed

a durability test, safety test, quality test, etc.

  4. Publish the results of any positive surveys you’ve

taken from your customers in your ad. Just survey

your current customers and list the results.

  5. List any publications that have written about your

business in your ad. It could be a product review,

on a top ten list, an article, etc.

  6. List any related books that you’ve written in your

ad. When you list a book(s) you’ve wrote, it gives

you credibility because it shows you’re an expert.

7. Have a professional looking web site to publish

your ad on. When people visit your site and it looks

unprofessional, they’ll relate that to your product.

8. Publish any endorsements from famous people in

your ad. Some people will think if a famous person,

enjoys your product, so will they.

9. Use a money back guarantee in your ad. This

will remove the risk from your potential customers

and show them that you stand behind your product.

10. Provide testimonials from satisfied customers in

your ad. The testimonials should include specific

and believable results you customers have received.

 

Dina Patel

Free 2 Pay 4 U

www.free2pay4u.com

coach@free2pay4u.com 

10 ways to get your business out there

September 28, 2009

1.      Think of ways to get your site or business on the the news. You could sponsor a fund raiser, break a world record, hold a major event, etc.

2.    Hold a contest on your web site. Give other web sites the option of offering it to their visitors. This’ll multiply your advertising all over the Internet.

3.   Tell your potential customers that your ordering system is highly secure. Also, reassure them that you take every effort to protect them.

4.   Carry business cards with you wherever you go. Have your web address printed on them. You can hand them out to anyone you meet.

5.  Contact national radio stations to ask them if they are looking for guest speakers. Tell them your area of expertise; maybe they’ll book you for a show.

6.  Join clubs related to your area of business. You could trade leads with other businesses. Learn new ways to run your business and sell your products.

7.  Think of a domain name for your web site that’s easy to remember. If you can’t find a good one left, use your actual birth name.

 8.  Position your web site at the top of pay-per-click search engines. You will only pay your set amount for each click through you get to your web site.

 9.  Allow your visitors or customers to increase your traffic or sales. Ask them how you can improve your business, web site or product.

 10.  Team-up with other e-zines that have the same target audience. Combine subscriber bases and then publish one e-zine together to increase subscribers.

Dina Patel

Free 2 Pay 4 U

www.free2pay4u.com

coach@free2pay4u.com 

11 things to think about, to Become RICH

September 28, 2009
  1. Attitude

  2. Health

  3. Make life a game

  4. Stop thinking negative ways

  5. Take Action

  6. Ask Question

  7. Stop Thinking JOB

  8. Write things down, wake up and write it or dream it and forget it.

  9. Get rid of ugly friends Negative, bad, no hope, don’t care,

  10. Make the most of each day

  11. DO FOR OTHERS

 

Realities of a building a team, what to look for or be ready for

 

    A. FAYC- forget about yourself and focus on others B. No Show– Some people will never show up

    C. Dropouts – People who start and don’t finish

    D. MLM Junkies – People who jump from one deal to another

    E. People with no dreams– ones who have given up on dreams and settle for

    quite desperation. Settle for what they have and need no more.

    F. Alligators– People with big mouths & Small Brains

    G. LIFE – Just because you change your life doesn’t mean life is going to

    stop around you. Things are going to continue to happen! People

    will still get divorced, get sick, have babies, lose jobs, get married, etc.

    It’s not what happens in life, it’s how you react to what happens..

    STAY FOCUSED ALWAYS WORK SMARTER NOT HARDER

Dina Patel

Free 2 Pay 4 U

www.free2pay4u.com

coach@free2pay4u.com 

42 Deadly Ad Copy Sins That I’ve Made

September 28, 2009

42 Deadly Ad Copy Sins That I’ve Made

I have read thousands of ad copies online and offline

over my lifetime. I have read excellent ad copies that

made me buy right away and some that may have had

a decent product, but had a poor ad copy that turned

me away.

Now that I am in business, I have written some of my

own ad copies. Some of them have worked, some of

them have bombed. The key is to keep changing and

testing your ad copy, don’t just write one and then

stop. I don’t have a college degree in copy writing, but

I know to learn from the mistakes and never give up.

Below I’ve made a list of 42 deadly ad copy sins that

I’ve made over the years and that you can learn from:

-no compelling headline

-no believable testimonials

-no sub headlines

-no attractive benefits

-no features

-no strong guarantees

-no asking or answering questions

-no proof of benefits offered

-no contact information for questions

-no endorsements

-no conversational writing

-too long of sentences

-no deadline to order

-no free trials

-spelling mistakes

-grammar mistakes

-too light of text

-too dark of background

-ad copy doesn’t blend together

-no breaks in ad copy

-no bullets

-ad copy in all CAPS

-few ordering options

-no visual aids

-no comparison to competition

-no reminding of benefits or deadlines

-no information about your business

-no appealing adjectives

-no appealing phrases

-too large of text

-too small of text

-no emotional appeal

-too large of paragraphs

-no story telling

-no underlining or bolding of keywords

-too short of ad copy

-too long of ad copy

-no facts or case studies

-hard to understand jargon

-no free bonuses

-too low of price

-too high of price

Don’t get me wrong, not all 42 of my ad copy sins will

apply to each and every ad you write. It is just a list

you can use in the future. If you currently have an ad

copy, compare it to the list right now. Your ad copy

could make or break your sales.

Dina Patel

Free 2 Pay 4 U

www.free2pay4u.com

coach@free2pay4u.com 

 

Improve Your Alexa Ranking

September 28, 2009

 Alexa, which is owned by Amazon.com, gives away a free toolbar that you can download and install in your browser. Alexa is then able to keep track of the sites you visit and compute the traffic ranking of those websites, with a rank of “1″ being the assigned to the most visited site.

 If you want a more technical definition, Alexa explains it like this:

 ”The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and data obtained from other, diverse traffic data sources, and is a combined measure of page views and users (reach). As a first step, Alexa computes the reach and number of page views for all sites on the Web on a daily basis. The main Alexa traffic rank is based on a value derived from these two quantities averaged over time (so that the rank of a site reflects both the number of users who visit that site as well as the number of pages on the site viewed by those users).”

 http://www.alexa.com/site/help/traffic_learn_more

 In April 2008 Alexa revised its methodology so as to “aggregate data from multiple sources to give you a better indication of website popularity among the entire population of Internet users”.

 http://awis.blogspot.com/2008_04_01_archive.html

 How accurately this method reflects the actual surfing patterns of all Internet users is open to question. However, if you bear in mind that by the end of 2005 the toolbar had been downloaded well over 10 million times you will realize why many people still think that Alexa offers one of the best approximations that we have of website ranking, especially for the top 100,000 or so websites.

 That is why Alexa remains an important measure of a websites status and is used as a quick way to assess the popularity of a website by advertisers looking for the maximum exposure for the their money. Websites with a higher Alexa ranking also tend to be trusted more than those with a low ranking, so it is in the interest of website owners to get their sites ranked as highly as possible with Alexa.

  Here are some quick and easy tips to help you do that without spending a single dollar!

 1. Install the Alexa toolbar and set your website as your homepage.

 2. Copy and paste an Alexa rank widget onto your website. You can get the widget code at http://www.alexa.com/site/site_stats/signup. As well as informing your visitors about your Alexa rank, it will also keep Alexa updated about the number of unique visitors surfing your site.

 3. Create a customized version of the Alexa tool bar, Then place a link on your site to the download page and invite your visitors to download it. You will also earn Amazon commissions every time a user shops on Amazon via the toolbar link.

 4. If you have a WordPress blog there is a plug-in for Alexa Ranking (wp-Alexa-redirect-0.3plug-in) that you can use. Editor’s Note: This plugin may no longer work.

 5. Submit your site to web directories. Although a lot of directories charge a registration fee, you can still find many that are willing to list your site free of charge or in exchange for a reciprocal link. A lot of the web masters who browse web directories have the Alexa bar installed, so if they click your link it will help your Alexa traffic rank.

 6. Become an active participant on Internet marketing and SEO forums. Again, a lot of those forum participants are already web masters and a high percentage will use the Alexa toolbar when they surf. Place a link to your site in your signature and your rank will improve when any of those people click through.

  7. A lot of Asian and Australian websites feature in the Alexa top 100,000 and you can bet that a lot of website owners will have the Alexa toolbar installed, so it makes sense to join social networking sites that are popular in those regions, such as:

 http://www.orkut.com – Orkut is owned by Google and is the second most visited site in India.

 http://hi5.com – Hi5 has an Alexa ranking of 17 at the time of writing this article.

8. Become an Alexa expert and post articles that discuss Alexa ranking and SEO tips. This will attract people to your site who may be interested in downloading your toolbar, or people who have already done so. Either way, it will be good for your Alexa ranking. You could even build a whole category of articles on your website devoted to this theme.

 9. Set up a freebie page on your website and post a lest of useful tools to attract other website owners to your site. Include another link to your Alexa toolbar download page.

 10. Get into the habit of using Stumble upon and other bookmarking sites to spread the word whenever you post a new article on your website or blog. Set up a group of fellow website owners so that you can have run reciprocal stumbling campaigns for better results.

 If you apply these ten quick and easy methods you will definitely see an improvement in your Alexa rank and you should also start to attract more traffic to your site!

How To Turn Freebies Into Sales

September 28, 2009

You can increase sales and profits by offering freebies to

 people who buy your main product or service. They

 increase the over all value of your main offer and in return

 people feel they’re getting more for less.

 It’s important that you have a high enough profit margin so

 you can afford to give them away. Some freebies can be

 created without a lot of expense; like electronic information

 products. With these type of freebies there’s no shipping or

 physical material costs.

 Below are some popular types of freebies. In the examples

 are some other benefits and a tips for offering freebies to

 your buyers.

 FREE COUPON/GIFT C.ERTIFICATE

 Offer potential customers a free coupon or gift certificate

 for a back end product or service you’re selling. This will

 increase your chances for repeat purchases.

 FREE BOOKLET/E-BOOK

 Offer a free booklet or e-book related to your main product

 or service. Inform potential customers that it is a limited time

 offer and it will only be available before a specific date.

 FREE MEMBERS ONLY WEB SITE

 Offer a free membership into your members only web site.

 Tell them what it normally costs for people who don’t

 purchase.

 FREE AUDIO CASSETTE/VIDEO

 Offer a free audio cassette or video to people who buy. Let

 them know this audio cassette or video can’t be found

 anywhere else, only through this special offer.

 FREE E-MAIL COURSE

 Offer a free e-mail course on a topic related to your product

 or service. Add your back end product ads to each e-mail

 course lesson.

 FREE CHAT ROOM SEMINAR/CONSULTING

 Offer a free chat room seminar or consulting to give away

 as a freebie. You will become know as an expert on the

 topic by electing to do the seminar or consulting yourself.

 FREE GIFT

 after a free gift if they buy your product or service. Giving

 the value of the free give will attract them to purchase your

 main product or service.

Dina Patel

Free 2 Pay 4 U

www.free2pay4u.com

coach@free2pay4u.com 

7 tips for building an explosive opt-in list

September 28, 2009

Anyone looking to make a serious income from home as an internet marketer should incorporate an opt-in email list at the earliest possible stage of their business. Why? Because it’s a known fact that it usually takes 7 or more communications with a prospect before they are comfortable enough to make a purchase. Using an opt-in email marketing strategy will allow you to continue communicating with your customer after they have left your site and, therefore, will greatly increase your sales.

Building Your Opt-In List

Incorporating an opt-in list into your web site is fairly straightforward. The only additional tool required is a subscription to an “autoresponder” service such as AWeber or Get Response. This will allow you to put the opt-in form on your site and send out follow up emails to your subscribers.

Keep in mind that you can’t just slap an opt-in form up on your web page and expect people to subscribe to your email list. Visitors to your site are looking for information to help them solve a problem. People generally won’t opt-in to your list unless you offer them something of real value, like a free bonus report, ebook or email course which provides information addressing the issue that brought them to your site in the first place. The more exciting and valuable the bonus is perceived to be, the higher the opt-in rate you will experience and the better your return on investment will be. So get creative when it comes to the incentive for people to sign up to your list!

Maintaining a Strong Relationship with Your List

Once you have started capturing email addresses and building your list of “leads”, you will have an asset that can be leveraged over and over again. You can use that email list to deliver offers and drive traffic to other websites and sales pages again and again. In order to maintain the value of this asset, you need to treat your subscribers with care and build a strong relationship with them. If you pamper your prospects and provide them with great value, you will earn their trust and respect. On the other hand, if you simply email them one product pitch after another, they will feel abused and will likely unsubscribe from your list altogether.

Here are 7 key tips that will help you build a strong relationship with your opt-in list:

  1. Send emails regularly – Aim to reach your subscribers every five to seven days. If you email too often you risk becoming a nuisance. If you fail to communicate with your prospects often enough, they will become disinterested or even forget who you are!
  2. Provide real value – Send your subscribers really useful information and tips. Remember that your subscribers are looking for a solution to a problem so your emails should always contain something that addresses the problem. This will build trust with your prospects.
  3. Limit your sales pitch ratio – Send at least three or four purely educational emails for every one sales pitch. If you send out too many hard sales pitches, your customers will stop opening your emails.
  4. Include audio or video – Even if your email contains amazing written content, your message will be lost if your prospects are pre-occupied by distractions (ringing phones, internet surfing, funny emails from their friends…). Delivering your message with audio or video will keep them focused.
  5. Ensure your emails are readable – Although animated graphics and fancy logos can give your emails a sexier look, they also increase the risk that your message will be blocked by email filters. Most often, it’s a good idea to limit the body of your email to text. (If you are going to imbed audio in your email, make sure that your message is displayed in text format as well in case your reader cannot hear the audio file.) To deliver a video message, upload it to your site and include a hyperlink to the video in the text of your email.
  6. Allow your subscribers to interact with you – If practical, include a discussion forum, comment system or email submission form on your site. Blog style websites which allow your subscribers to comment on your blog content are particularly good for this.
  7. Track your results – Once you have set up your series of emails, track your results to see which ones are being opened and getting good click-through rates (AWeber and Get Response provide detailed reports on this). You can then tweak your email strategies to increase your results.

If you follow these 7 tips, you will have an eager list of subscribers who look forward to receiving your communications and value your advice. In turn, you will enjoy an explosive boost to your bottom line.

Dina Patel
Free 2 Pay 4 U
www.free2pay4u.com
coach@free2pay4u.com


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